Masterclass Reveals...
"The Future of Home Care Client Acquisition:
Unlocking Private Pay Referrals
In The Shifting Home Care Regulatory Landscape"
When: June 4, 2024 | 10:30 AM to 4:30 PM EST
Live via Zoom
* very limited seating For This Masterclass--The Room is capped
FREE GIFTS (BELOW) ONLY FOR LIVE ATTENDEES
Here are the topics we will cover in this Full Day Virtual Event
The 80-20 Ripple Effect For BOTH Private Pay & Medicaid Agencies
Growing More…While Selling Less
The One “GROWTH” Thing That Matters Above ALL ELSE
The Rocket Fuel To Your Private Pay Referral Growth-
And Key Strategies For Standing Out In The Crowd
10 Critical Mistakes That Derail Your Private Pay Referral Efforts
3 KEYS TO HAVING SUCCESS WITH Home Care SALES PEOPLE 🌟
5 Myths and 3 Keys to Scale Private Pay Referrals
FREE GIFTS ONLY FOR THOSE ATTENDING LIVE
Bonus #1 – RAVING FAN BLUEPRINT
"How To Turn Your New (& Existing)
Clients Into Raving Fans..."
(discover the system i used to get the best Customer Satisfaction Scores 2 years in a row inside of my franchise)
Total Value: $157.00
Bonus #2 – USING A.I. to ATTRACT MORE CAREGIVERS & CREATE BETTER JOB POSTS
"Discover How TO Use The Latest FREE AI tech tools To Grow Your Caregiver Applications Using More Appealing Caregiver Recruiting Ads & Social Media Posts”
When you implement the system inside of this book, this will inevitably lead to more referrals. I know some of you are thinking “But I need to find more caregivers..and I’m having trouble”!
GOOD NEWS: This bonus training will teach you a new and more impactful framework for "DRIVING MORE CAREGIVER APPLICATIONS USING AI" and how you can use this new tool to create better recruiting ads and social media posts so you can increase your caregiver applications by creating recruiting ads and posts that stand out from your competition.
Total Value: $97.00
Bonus #3 – AI NEXT PHASE TRAINING - Tools Today For Leveraging AI in Sales, Recruiting, & Operations
(plus...how I'm using AI today)
"Leveraging AI for Home Care Businesses" Plus AI Tools & Resources- PLUS Some Really Cool ChatGPT prompts
Total Value: $197.00
Bonus #4 – TURNING MORE LEADS & PROSPECTS INTO NEW PAYING CLIENTS
"MASTERING YOUR INTAKE CALLS USING THE PSYCHOLOGY OF SELLING, TURNING MORE PROSPECTS INTO CLIENTS"
When you understand that the lifetime value of a client is more than $15,000 (according to one of the more recent Home Care Pulse benchmarking studies) & you recognize that EVERY CALL/REFERRAL counts. This training will highlight "how to tap into the psychology of a good intake call to turn more leads into prospects" so you can scale your business
Total Value: $999.00
Let Me Show You EVERYTHING You Get
When You Register for the Virtual Event Today
Registered Seat to the Virtual Event
RAVING FAN BLUEPRINT
AI RECRUITING ADS SECRETS
Leveraging AI for Home Care Business Training Plus AI Resources
Turning More Leads Into Prospects
($497.00 Value)
($157.00 Value)
($97.00 Value)
($197.00 Value)
($999.00 Value)
Total Value: $1947
Register Today All For Just $127
NO...THIS IS NOT A MISPRINT...it really is just $127 (below I'll explain why)
ADDITIONAL BONUSES FOR
ATTENDING LIVE....
YOUR BONUSES FOR ATTENDING LIVE
VALUE
ACCESS TO ALL OF MY PRIOR RECORDINGS OF MY LIVE EVENTS -
* Live Event Atlanta #1 Topics include : Bullet Proof Your Cash Flow, Scaling A Home Care Business, Building Strategic Alliances, Internet Marketing Strategies & More
* Live Event Atlanta #2 Topics Include: Increasing Bottom Line Through Profit Optimization, Millionnairre Success Secrets, The Hidden Revenue Multiplier, Caregiver Retention Strategies & More * Live Event Orlando Topics Include: 3 Levels of KPIs, Overcoming The Most Common Objections, Advanced Facebook Strategies,& More
* Virtual Event 2020 Topics Include: Parthenon Sales Strategy & Multiplier Effect, Managing A Virtual Team, Leadership & Culture, and more
OVER 40+ hours of Content!!!
$3,196
GET MORE LONG TERM CARE INSURANCE REFERRALS This FREE training will help you discover the key strategies to tap into a referral source that generated over $5M in revenue for us....so you can get more referrals from insurance agents and social workers.
$799
HIRING YOUR NEXT SALES SUPERSTAR TRAINING: NO MORE BAD SALES PERSON HIRES!!! This program we sell on our web site for $1497 will equip you with the skills necessary to identify the key personality traits and profile to look for in a candidate, provide you valuable interview tips to ensure the right fit, guide you on sourcing strategies, and teach you how to spot the right qualities in a resume. With our program, you can be confident in your hiring decisions and minimize your risk of hiring the wrong person. Hiring the RIGHT sales person is one of the most important decisions you will ever make in your home care business.
$1497
GET A FREE AUTOGRAPHED COPY OF MY BOOK "Home Care Revenue Breakthrough Secrets"
????
Over $5492+ in FREE Bonuses FOR ATTENDING LIVE!!!
(YOU MUST ATTEND THE EVENT TO BE ELIGIBLE FOR THE BONUSES)
EVEN THOUGH IT SEEMS LIKE A SMART TACTIC..YOU CAN NOT JUST BUY THE TICKETS FOR THE LIVE EVENT JUST FOR THE BONUSES....!!! YOU MUST ATTEND THE EVENT TO GET YOUR BONUSES.
Here are just “some” of the things You will discover...
SPECIAL SESSION: JUST ADDED.....
"SECRETS FOR PENETRATING THE LONG TERM CARE INSURANCE NICHE" - This is a highly profitable niche that yielded over $5M in revenue for us...and how you can use this "hook" and "positioning" in your market to become the go to for Long Term Care Insurance referrals- Legal and Ethical ways to "eliminate the elimination period". - The one CRITICAL What's in it for them...for long term care agents to refer to you - And more...
Driving Referrals Using a "Secret" Strategy To Instantly Increasing Your Likability Index
- Discover the "science backed trick" used in HOLLYWOOD to create instant connection with the audience... ....and how you can ethically use this in your sales efforts to increase your referrals and "conversions"
- Master this one techniques that you can use in your "in-services", presentations, and intake calls that will make you instantaneously more memorable
- Leverage this technique to overcome some of the most common objections from referral sources .....like "my patients can't afford care"
MILLIONAIRE SUCCESS SECRETS – Presentation from James Malinchak, who was featured on ABC’s hit show “Secret Millionaire” - Discover the secrets used by the most successful people to create the outcomes and the life you want. WATCH A CLIP HERE>>> JAMES MALINCHAK IN SECRET MILLIONAIRE
THERE ARE 3 CRITICAL THINGS YOU MUST HAVE IN PLACE TO ENSURE SUCCESS ON YOUR NEXT SALES PERSON/MARKETER HIRE
- Discover 3 biggest hiring mistakes when hiring a sales person
- Most important TRAITS you MUST have in your next sales hire
- The personality profile that exponentially increases your odds of success and what to look for
- When is the right time to hire & More ..... IF YOU EVER PLAN ON HIRING A SALES PERSON...OR YOU HAVE ONE NOW...YOU MUST SEE THIS PRESENTATION
Increasing Bottom Line PROFITS BY AVOIDING the BIGGEST PROFIT LEAKS IN YOUR HOME CARE BUSINESS -Presented by Chuck Bailey- Former President of Brightstar Franchising, Founder of TRUE NORTH Consulting, , and one of the top international speakers on profit mastery in the home care space
- Discover the BIGGEST profit leaks in your home care business
- The 3 CORE Profit Maximizing Sections to optimize on your P & L
- Discover the #1 strategy you MUST leverage to MAXIMIZE profit (in home care)
Understanding How To Use WIIFM’s When Pitching Your Services to Referral Sources So You Can Land The Relationship Almost EVERY TIME
- The #1 Skill that will help you position your agency as the "go to" for referral sources
- The Secrets for "how" to tap into the HIGH level needs of your referral sources
- How to position your agency the right way so you can “NAIL IT” on presentations
Solving A Part Of "The Caregiver Crisis" Through -- New Age Caregiver Retention Strategies
- Discover The Best Way To Overcome The Caregiver Turnover Problem In The Early Stages - Improve Caregiver Preservation Through a Path of "Elevation"
- Leveraging new tools and technology to increase "connection" with your caregivers and build culture
CREATING YOUR NEXT REVENUE BREAKTHROUGH USING "THE DSR METHOD" - Gregg Mazza will present his proprietary methodology for driving consistent referral results in your home care business. - Discover a strategy that combines both high leverage strategies with proven tactics for driving referral results in a systematic way
How TO Leverage "Little Known" --But easy to implement FACEBOOK STRATEGIES FOR YOUR HOME CARE BUSINESS- Here you will discover the newest and most effective Facebook strategies and trends for your online and internet marketing so you can attract new clients and an abundance of caregivers to your business. Discover what works, what doesn't, ...and the right strategy to deliver you more referrals and more caregivers....in the short run...and the long run!
Using Hidden Psychology "triggers" to Improve Conversions On your INTAKE CALLS & REFERRALS By Understanding How People Make "Buying" Decisions
- Avoid the BIGGEST mistakes that home care owners and their staff make when handling intake calls - Get real live practice with mastering a NEW methodology for improving conversions on your intake calls (this will include a "hands on" breakout session)
- How to overcome some of the MOST COMMON objections....& MORE
AND MORE TO COME.....
DO NOT WAIT!!!
Early Bird Bonuses Do Expire at Deadline
IMPORTANT NOTE: YOUR "PAST CLIENT" DISCOUNT IS GOOD ONLY UNTIL MARCH 15th at NOON EST- Then Price Increases As I Will Be Opening It UP TO Everyone Else
TO TAKE ADVANTAGE OF THE EARLY BIRD BONUSES...YOU MUST REGISTER BY APRIL 20th 2019
Sign Up Early...and Take Advantage Of Our "Early BIRD" BONUSES....
SPECIAL BONUS JUST ADDED...
POST LIVE EVENT....I'll BE DOING A FREE GROUP TRAINING TO THOSE WHO SIGN UP BY April 20th....IT WILL BE ON "RECRUITING ADS THAT SELL"
Most home care owners struggle with getting results from their ads...and there is a reason..they are BORING...and the look like everyone else's ads. I've helped clients tweak their ads and see more than 50% increase their results (Plus better quality too). Details will come after the event.
BUT YOU MUST SIGN UP BY THE 20th AT MIDNIGHT TO GET THIS FREE GROUP TRAINING- VALUE $395
ALL PEOPLE WHO REGISTER BY April 20th AT THE END OF THE DAY WILL ALSO RECEIVE
THESE OTHER BONUSES
YOU WILL GET A RECORDING OF THE "INTAKE CALL TRAINING AND IMMERSION" THAT WE WILL BE DOING AT OUR LIVE EVENT (THe Training, Role Plays, & More) SO YOU CAN SHARE WITH YOUR STAFF AND TRAIN THEM ON PROPER INTAKE CALLS WHEN BACK AT THE OFFICE
PLUS....YOU WILL ALSO RECEIVE THE EXISTING VIDEO TRAINING WE HAVE FOR MASTERING INTAKE CALLS IN OUR REVENUE OPTIMIZER PROGRAM
VALUE - $995
ACCESS TO ALL OF THE VIDEO RECORDINGS FROM OUR LAST LIVE EVENT-OCTOBER 2018 - 2.5 Days Worth Of Business Changing Content To Share With Your Team
VALUE - $995
ACCESS TO OUR LONG TERM CARE INSURANCE TRAINING...discover how to tap into a referral source that generated over $5M in revenue for us....plus this method we teach has now helped several of our clients
Value $395
ACCESS TO OUR VA AID & ATTENDANCE TRAINING....to discover how to use Aid & Attendance as a "hook" for more referrals while also helping more people access care that maybe did not have the resources prior
Sells for $99 on our web site
Access to our "Living Room Visit Conversion Optimizer Training"...while MOST people convert really well on living room visits with the industry average being about 82%....with leaders performing at a 92%+ conversion rate (ours was 95%), there is ALWAYS room for improvement. This will help you build rapport quickly with prospects, as well using a "tactic" to LOWER THE RESISTANCE with the potential "patient" so they easily become open to a caregiver
Value $495
A copy of our 76 page Blueprint called "Secrets to $3M...
and beyond..in your home care company"...Learn the secrets for growing your home care agency.
Value $47
A copy of Raving Fan Blueprint- Discover how to create clients that fall in love with you because of the value you deliver.
Value $47
A Copy of our Sales Strategy Of Preeminence Training- This is a strategy that should be used as the foundation of EVERYTHING you do in your home care business. Have your ENTIRE team watch these videos and witness a powerful mindset shift and new approach to business from your entire team.
Sells on our website for $395
TOTAL VALUE = $3953
Plus the retail value of
our Live Event Tickets = $795
TOTAL VALUE WITH BONUSES = $4748
Your Investment is $400 for 1 ticket (or less per ticket if you buy more than 1)
MUST BOOK BY April 20th AT THE END OF DAY ... OR UNTIL TICKETS SELL OUT (currently we are currently over 70% of target)
You MUST be present at the event to gain access to bonuses. (there are only a few exceptions to this that must be approved in advance)
SO WHY AM I DOING THIS?
I've taught thousands of home care owners how to grow private pay referrals at my live events, through my programs, and doing seminars.
And i feel like the home care industry is in turmoil right now. With the new 80-20 rule it will be impacting EVERYONE in home care. No-one is immune.
For some agency owner's it's already been difficult getting private pay business.... Or hiring sales people and getting them to actually produce. I know what that was like because i was there once....And to be honest, with increased competition, things could get more challenging than they already are...
When i owned my home care business, it wasn't always rainbows and butterflies. I struggled with trying to beat out competitors, and make my presence felt in my market. I tried a bunch of things....some worked..but MOST of it didn't. I wasted a lot of time, energy, and money......
AND YOU DON'T HAVE TO! This event will show you the easy button.
There was a point i almost ran out of money in my own home care business (this happened 2X). Thankfully, with some strategies i learned and a better framework for generating private pay referrals, my company went from almost broke to growing over $1M a year in revenue (TRUE STORY) ....and we built our business to over 150 caregivers.
I don't want you to struggle like i did and i know i can help. I've been doing it for years!
This event will lay out a framework for you to get similar results. Key strategies you must be aware of to scale private pay referrals.
I'm going to pour as much as i can into you for the 6 hours we have together. You will leave there with real actionable items.
The truth is ....I'm not going to be able to teach you EVERY SINGLE THING YOU need to know in just 6 hours...Pouring 25+ years of sales and marketing experience and knowledge in home care sales into 6 hours is impossible. BUT I PROMISE YOU THAT YOU WILL LEARN A LOT.
Some of you are going to want to work with us to help you..some will not.
I promise I wont hold anything back. I will keep pouring into you....Why? Because learning how to do this could be the difference between you having a home care business in 5 years...and not.
So i made this event SUPER affordable to everyone....come join us...learn the things. Then implement.
And if you want all the bonuses..you have to be there live. NO EXCEPTIONS.
Come join us....you will be glad you did.
GREGG MAZZA - AUTHOR
Founder Of HOME CARE BREAKTHROUGH SOLUTIONS
Gregg Mazza is a former home care owner and author of "Home Care Revenue Breakthrough Secrets".
Gregg's journey into the home care industry was sparked by witnessing his mother's challenges in caring for his aging grandmother. This deeply personal experience ignited a passion within him to make a difference for families facing similar struggles. In 2006, Gregg embarked on his entrepreneurial dream by opening a home care agency, only to confront the harsh realities of managing a 24/7 operation.
Faced with near financial collapse and recognizing that traditional sales methods weren't yielding consistent results, Gregg embarked on a transformative mission.
He invested heavily in personal growth, learning from the brightest minds from both inside and outside of the industry.
His relentless determination paid off as he increased revenue by over $1 million over the next 12 months, employed over 150 caregivers, and built a team and an agency that eventually thrived even without his direct involvement.
For those who value credentials, Gregg is a published author and also holds an MBA from the University of South Florida and boasts over 24 years of sales and sales management experience in service-based industries. He also held certifications as a Certified Senior Advisor and Professional Crisis Management Instructor.
In 2016, Gregg sold his home care agency and embarked on a new mission: to empower fellow home care owners to achieve their own revenue breakthroughs and create freedom in their businesses.
Drawing on his wealth of experience, Gregg teaches his "Rapid Referral" Training system, a proven step-by-step process for gaining referrals in the senior care industry, and the "Home Care Recruiting Framework- 4 GAPS method" program.
Additionally, he offers consulting services on organizational structure and design, establishing KPIs, recruiting systems, proven sales management, marketing strategies, and more.
Having helped hundreds of clients worldwide scale their businesses using his sales and recruiting systems, Gregg's impact is felt far and wide.
He leads a Facebook group exclusively for home care owners, called Home Care Breakthrough Scaling Systems for Agency Owners, with around 5,000 amazing members.
Join Gregg on this inspiring journey as he continues to transform the home care industry, one agency at a time. With his unwavering commitment and passion, he stands as a beacon of hope for home care owners and their team, proving that even in the face of adversity, success is possible when you believe in your mission and never give up.
CHUCK BAILEY
DISCOVER PROFIT SECRET STRATEGIES FROM FORMER PRESIDENT OF A TOP 5 FRANCHISE
Chuck is the former President of Brightstar Franchising and one of my home care mentors. Chuck is now President of True North Consulting, and is one of the most sought after profit strategists in the home care space. He will share with you a strategy that helped me increase about $30,000 in net profit with one simple strategy (really simple), as well as other financial management strategies to improve your bottom line
KUNU KAUSHAL
THE $13M+ MAN
OWNER OF SENIOR SOLUTIONS HOME CARE
Since starting his company in 2010, Kunu has built his home care agency to over $13M in revenue and he continues to expand and evolve (and he is currently on a run rate to over $16M+ in revenue this year. He is in the process of opening his Atlanta office and he will be speaking at our live event about what it takes to scale a company. Whether you are a newer agency or at $5M+ and want to know what it will take to get to $10M and beyond.....you don't want to miss what Kunu has to say.
James Malinchak
From ABC’s Hit Series “SECRET MILLIONAIRE”
James is recognized as one of the most requested, in-demand business and motivational keynote speakers and marketing consultants in the world. He was featured on the Hit ABC TV Show, Secret Millionaire, Co-Authored the Best-Selling book, Chicken Soup for the College Soul and was twice named “College Speaker of the Year.” James has delivered over 3,000 presentations for corporations, associations, business groups, colleges, universities and youth organizations worldwide and can speak for groups ranging from 20-20,000.
James is the behind-the-scenes, go-to marketing advisor for many top speakers, authors, celebrities, business professionals, entrepreneurs, sports coaches, athletes and thought leaders and is recognized as the: “World’s Premiere Speaker Trainer and Coach!” -USA Today
James is regularly featured in/on ABC, CBS, TV Guide, Lifetime TV, The Style Network, TBN, CNBC, The Wall Street Journal, Reuters, Yahoo, AOL, Bloomberg Business Week
.....And on stages with numerous Thought Leaders including names such as former NYC Mayor Rudy Giuliani, Jack Canfield, Les Brown, Brian Tracy, Stedman Graham, “Famous Dave” Anderson, Harvey Mackay, Jay Abraham, Dan Kennedy to numerous Celebrities including, Actors Jason Alexander, Sean Astin, Marcia Cross, Patricia Heaton, Academy Award-Winning Actor Anthony Hopkins, KISS Rocker Gene Simmons.
Upgrade to V.I.P.
Preferred Seating: As a VIP, you are guaranteed a seat in the front of the room for the entire 3-day event. Be able to integrate the information better by being right in the action
VIP Registration: Avoid the lines and be able to register first at the event by using the VIP registration table
VIP Dinner: Grab dinner with Gregg/His Team of Coaches/Some of the speakers. In an intimate setting you will be able to network and share your ideas and discuss strategy with Me and our coaches/speakers – We cover dinner & 1 drink
Recording of Entire Event: You will get access to ALL of the videos from the entire 3 day event so you can watch the trainings and share with your team- Value= $499
Post Boot Camp LIVE GROUP COACHING SESSION: Following the Intensive, we will schedule a LIVE COACHING SESSION where you can ask questions about your implementation of the strategies and tactics from the event and get some real feedback. Value = $150
BONUSES:
FREE ACCESS TO MY LONG-TERM CARE INSURANCE TRAINING PROGRAM
MORE TO COME
VIP UPGRADE---YOU GET ALL OF THE ABOVE FOR ONLY A $299 UPGRADE FOR FIRST PERSON $100 FOR 2nd
SPECIAL early bird VIP PRICING & OPPORTUNITY
Now....here is where it gets special! IF you decide to attend as a VIP guest. It will also include:
You will receive a recording of the ENTIRE event that you can share with your team.
Bring a 2nd guest of your choice for FREE if you want
Attend Gregg's VIP dinner Friday night, where you can hang out with and network with Gregg & his High Performance Mastermind & Coaching Clients. We will cover the cost of your dinner and 1 drink for you and a guest if you bring one.
Plus..any other special special perks we often offer for our VIP attendees
DISCOUNTED PRICING
1 REGULAR TICKET >>>>> One Time Payment of $222
CHOOSING A VIP Ticket Instead includes: > Special Dinner for you (and a guest if you bring one) with Gregg's Mastermind members Wednesday night > PLUS A Recording of the Entire event > Bring 2nd guest to the entire event for free as a courtesy >>>>> One Time Payment of $777 (includes 2 tickets to main event)
Any cancellations for refund must happen 30 days in advance
Early Bird Registration
Last Year We Sold out in 12 days
REGULAR PRICING
PRE-EARLY BIRD PRICING
BUY 1 TICKET
MUST BOOK BEFORE SEPTEMBER 24th..OR UNTIL TICKETS SELL OUT
PAYPAL CREDIT OPTION
Pay Through PayPal Credit And Spread Out Payments over 6 Months With No Interest. Must be paid off by 6 months to avoid interest. Make payments of $49.16 per month (click below to use Paypal Credit)
* Credit approval required by them
Select How Many Tickets You Want:
Items:
Price:
$350
$640
$825
$995
Early Bird Registration
YOUR "PAST CLIENT" DISCOUNT ENDS FRIDAY AT NOON EST-ONCE WE OPEN TICKETS UP TO EVERYONE ELSE & PRICES WILL GO UP $50
Currerntly we are over 70% of Target
NOTE: We do not make any claims related to results you will get from attending our events. There are all varying experience levels and skill levels of attendees as well as a difference in the willingness to do the work and implement what we teach.
NOTE: Please be sure to read cancellation policy below
what our attendees say
THE VENUE
Renaissance Waverly Hotel
2450 Galleria Parkway, Atlanta, Georgia 30339 USA
You can book by phone:
The number is 1.800.468.3571. They can just ask for The Grace Project Conference or use the code GRAGRAO
Or book on the web site: bit.ly/LiveEventHotelWaverly
WE WILL HAVE BLOCK ROOM PRICING ON A FIRST COME FIRST SERVED BASIS AT EVENT HOTEL of $150- $160 per night (plus applicable taxes) . ....IF the ROOM blocks are gone email us and we can recommend several hotels close by- .email us at [email protected]
PARKING IS $10 PER DAY AT EVENT HOTEL
Phone Number: WILL BE PROVIDED HOTEL PHONE NUMBER ALONG WITH ROOM DISCOUNT CODE IF BLOCK IS STILL AVAILABLE
MUST SIGN UP BY END OF DAY April 20TH FOR FREE BONUSES AND TO SECURE YOUR SPOT (if seats are still available)